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Shanghai Convention and Exhibition Construction

Time:2023-06-28 16:48:47 Author:小编 Click:

  Shanghai Convention and Exhibition Construction:Exhibition construction is a comprehensive project.The exhibition is to combine various exhibits,booth layout,lighting and sound,display equipment and other elements to create an attractive and comfortable exhibition environment.

Shanghai Convention and Exhibition Construction

  The specific process of Shanghai Convention and Exhibition is as follows:

  1.Preliminary planning:determine the theme,scale,time and place of the exhibition,and prepare the preliminary exhibition layout plan.

  2.Design plan:According to the needs and budget of the exhibition,entrust a professional exhibition design company or exhibition construction company to formulate the design plan.

  3.Booth reservation:According to the booth needs determined by the design plan,contact the exhibition organizer to book the booth,and handle the relevant booth fee payment.

  4.Material preparation:According to the design plan,prepare the required construction materials,such as booth structure,display cabinet,display board,window,lamp,cable,etc.

  5.Construction and handling:According to the design plan and floor plan,the construction team arranges work tasks,transports the construction materials to the exhibition site,and builds the booth and exhibition tools according to the design plan.

  6.Exhibit placement:according to the design scheme to place the exhibits in turn,at the same time,but also consider the route of the visitors'visit,to plan the location of the exhibits,leaving enough space for the visitors to activities.

  7.Safety management:Conduct safety inspection of the completed booth to ensure that the booth structure is stable and the exhibits are placed safely and stably.

  8.Decorative arrangement:According to the design scheme,carry out the decorative arrangement of the booth,such as hanging flower baskets,hanging billboards,stickers,banners,etc.

  9.Exhibition operation:During the exhibition,be responsible for the operation and maintenance of the booth,including the maintenance of the display items,the operation monitoring of the equipment,and the interaction and communication with the audience.

  There are many advantages of Shanghai MICE construction,here are some specific advantages:

  1.Industrial agglomeration effect:As one of the most important economic centers in China,Shanghai has many large enterprises and R&D institutions.Holding exhibitions can promote exchanges and cooperation between different industries,and further promote industrial innovation and development in Shanghai and surrounding areas.

  2.Abundant resources and supply chain:Shanghai has a relatively large number of high-tech enterprises and R&D institutions,providing diversified exhibits and display content for the exhibition.In addition,Shanghai also has a complete supply chain system and has the ability to undertake various types of exhibitions.

  3.Strong market demand:Shanghai is one of the largest consumer markets in China,and holding exhibitions can attract a large number of consumers and business buyers,providing a platform to display and sell products.At the same time,Shanghai has also attracted a lot of domestic and foreign investment,and holding exhibitions can better expand business.

  4.Rich cultural and historical resources:Shanghai is the cultural capital of China and has a rich history and cultural heritage.Holding exhibitions here can better showcase the cultural charm of Shanghai,in addition,Shanghai has many famous attractions and cuisine,providing exhibitors and visitors with a rich cultural and tourism experience.

  In short,the advantages of Shanghai Convention and Exhibition Exhibition are its geographical location,industrial agglomeration effect,rich resources and supply chain,strong market demand and rich cultural and tourism resources,which jointly contribute to the success and attractiveness of the exhibition.

  What is the significance of Shanghai MICE construction?

  First,it can promote economic development.MICE is an important platform for enterprises to promote products and services,which can attract many enterprises,brands and investors to participate.Through the exhibition,enterprises can display their latest technologies and products,increase market exposure,expand sales and cooperation opportunities.At the same time,the exhibition can also promote exchanges and cooperation between various industries,promote the development and upgrading of the industrial chain,and promote economic innovation and growth.

  Secondly,it can enhance the image of the city.Shanghai Convention and Exhibition gathers excellent enterprises,brands and projects at home and abroad,and is a wind vane and hot gathering place for various industries,and the exhibition content covers various fields such as science and technology,culture,art and fashion.Through the holding of exhibitions,Shanghai has become a global convention and exhibition capital with international reputation,which is conducive to enhancing Shanghai's international recognition and influence,and can also attract more foreign tourists to visit,exchange and invest.

  Third,it can promote cultural exchange and dissemination.MICE is an important opportunity for external display and publicity.Every year,Shanghai Convention and Exhibition brings together a large number of exhibitions in the fields of culture and art,scientific and technological innovation,providing the public with an opportunity to appreciate,learn and practice.The development of any culture is inseparable from communication,integration and inheritance,and exhibitions are an indispensable part of these processes.Through exhibitions,different countries,regions and cultures can learn from each other,promote cultural diversity and innovation,and promote the prosperity and development of cultural industries.

  Finally,it can promote the development of relevant industries.Convention and exhibition need to build exhibition space,provide equipment and facilities,organize personnel services,etc.,which will drive the development of hotels,catering,transportation,logistics and other related industries.There will also be a lot of commercial activity and consumer demand during the exhibition,which will have a positive impact on the prosperity of the local economy and the growth of employment.

  What are the factors affecting the construction of Shanghai Convention and Exhibition Exhibition?

  1.Furnishing factors

  Shanghai exhibition construction team pointed out that the brand is not only the object of display and sales,these goods are also integrated into the atmosphere of the store,playing an indispensable role in the store,the commodity display layout not only reflects the static information of the store,but also will be largely transformed into visual dynamic information,affecting consumer consumption behavior,therefore,display design and product display combined,so that display and product display display product sales smell,so the successful product display and display cabinet itself is also a"static salesman".

  2.Aesthetic factors

  Secondly,it is necessary to consider people's aesthetic factors,which are mainly reflected in the relative position of the display case itself and the balance and stability of the display cabinet and the placement position.If the stability and balance are good,it can better convey to consumers what the brand wants to say.There are many kinds of overall feelings,such as lighthearted or elegant and solemn.

  In the display cabinet design process,the Shenyang display cabinet team will first pay attention to the above two factors,but also pay attention to the coordination of stores,brands,products and users,better design the display cabinet from the point,line and surface,and innovate the driving mechanism to produce creative display cabinets,so that the brand stands out in the store.

  They pointed out that after solving these relatively difficult problems,the display cabinet design should also improve the details,such as solving the practicality of the display cabinet,making it easy for brand promoters to operate,so that consumers can easily see product information and easily obtain;For example,in order to solve the environmental protection problem of the display cabinet,the display cabinet as a store directly contacts a large number of people,and its environmental protection must be done well;If the product display problem,here is another important point:

  3.Regional factors

  The Shanghai exhibition construction team pointed out that the regional factors that must be considered in the display cabinet design process mainly refer to the shape and size of the display cabinet and the position between the parts,and the initial perception of these characteristics is the main factor that should be considered in the display cabinet design process.

  Of course,regional factors also include the fit between the display cabinet and the placement position,as well as the coordination of the display cabinet color with the underwear series products,placement position,lighting and other aspects.This is consistent with the concept of color science.Helps to make the matching of various colors more coordinated,based on product positioning,or other positioning is mainly to coordinate the design color of the display cabinet,specifically reflected in the coordination of the product and the display cabinet,to give people a sense of logic,rather than a big disconnect between the two,so that it is difficult for consumers to have a deep memory of your products in different store information.

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